Status Update: National Beef Strategy

The Canadian Beef Advisors released a Status Update highlighting collaborative industry accomplishments over the past two years.

For full release, click HERE.

“The beef industry faces rising protectionist international trade measures. Ongoing efforts in international fora, such as the WTO and United Nations bodies, are essential to ensure Canadian voices are heard.” noted Nathan Phinney, President of the Canadian Cattle Association.

The Canadian Beef Advisors consist of elected leaders and senior staff of the seven national beef organizations responsible for policy, marketing, research and sustainability. They are a diverse group of experienced industry representatives, responsible for advancing the strategy with industry stakeholders, providing recommendations on future direction and reporting results against strategy objectives.

Canada Beef

Canadian Meat Council

National Cattle Feeder's Association

Canadian Roundtable for Sustainable Beef

Beef Cattle Research Council

Canadian Beef Breeds Research Council

Canadian Cattle Association

Learn more www.beefstrategy.com