Farm groups analyze greenwashing rules

The Western Producer - August 2, 2024

REGINA — Farm organizations say they are considering submissions to the federal consultation on greenwashing.

Public consultations are underway until Sept. 27, following passage of new provisions in the Competition Act in June derived through Bill C-59.

Those provisions tackle deceptive marketing practices by those who claim their products are green or environmentally friendly but can’t substantiate those claims.

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