Team Beef and Sustainability win big at Best of CAMA

The best of the best in agri-marketing were recognized by the Canadian Agri-Food Marketers Alliance (CAMA) at the “Best of CAMA” Awards. The Cooking by Degrees campaign, a partnership between the Canadian Roundtable for Sustainable Beef (CRSB), Canada Beef and Public & Stakeholder Engagement (PSE) received two awards! PSE’s Too Close to Home documentary received a Certified of Merit (1st runner up). Alberta Beef’s “How do you Burger” campaign also received a number of awards and TWO “Best in Show” for marketing and digital.

Farm Credit Canada’s public relations campaign around its Sustainability Incentive partnership with the CRSB also received an award, as well as being recognized as “Best in Show” for work directed at the public.