The Canadian Roundtable for Sustainable Beef (CRSB) held its second virtual Annual General Meeting on September 28, 2021, where we shared the breadth of progress we have made together with our diverse membership over the past year. We had a great turnout with over 90 people joining in live, and over 150 who registered. The event included a lively panel discussion on the importance of partnerships and goals for a sustainable food system featuring Tyson Foods, Cargill, Elanco and World Wildlife Fund US, as well as interactive discussions on measuring sustainability impacts and outcomes, and priorities for the future of the CRSB.
The CRSB reported on all areas of its work and highlighted the significant progress and commitment of its members and stakeholders. The CRSB is reviewing the Certified Sustainable Beef Framework, developing an impact monitoring and evaluation system, and updating its Business Strategy.
Key highlights of this past year included completing a full suite of 2030 Canadian Beef Industry Goals, together with the six other national organizations that form the Canadian Beef Advisors. This also complements work done on a global scale through the Global Roundtable for Sustainable Beef, of which CRSB is a member.
“The CRSB’s AGM is an opportunity to share updates on all the important work being done to advance beef sustainability in Canada," said CRSB Chair and Saskatchewan rancher, Anne Wasko. "I am so proud of the leadership the CRSB demonstrates in bringing together people who work together in true collaboration. It is exciting to see our supply chain partners embracing our certification program, and their desire to show Canadians the dedication of our farmers and ranchers to sustainable practices."
The CRSB continues to work closely with its industry partners, members and stakeholders to demonstrate the sustainability of beef production in Canada. Our communications efforts were recognized with a Canadian Agri-Marketing Award for the best public website, as well as a special “Best in Show” for our Beef for the Planet website. Check out our latest campaign partnering with Canadian Beef, Ducks Unlimited Canada and the Nature Conservancy of Canada.
Check out the 2021 CRSB Annual Report, available on our website, for a more detailed look at our work and accomplishments over the past year.
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